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Director, High Net Worth
AIA
placeHo Chi Minh City, VN-AIA Vietnam
Posted on AIA website on 09 Apr 2025 (10 days ago)
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At AIA we’ve started an exciting movement to create a healthier, more sustainable future for everyone.

It’s about finding new ways to not only better people's lives, but to better the communities and environments we live in. Encompassing our ambition of helping a billion people live Healthier, Longer, Better Lives by 2030.

And as part of our marketing, distribution & partnership team, you’ll play a vital part in advancing this movement. From inspiring meaningful connections with customers, partners and other stakeholders, to delivering purpose-led brand positioning and messaging, you'll be making a positive, healthy impact across all channels. You will have a unique and important part to play in helping more people live Healthier, Longer, Better Lives. 

So if you believe in inspiring a better future, read on.

About the Role

Report to: Chief Partnership Distribution OfficerFunction: Partnership DistributionDepartment: High Net WorthLocation: Hochiminh CityThe Opportunity:We are looking for Director, High Net Worth who is responsible for:- Execute CPDO strategy to build the first high net worth (HNW) insurance ecosystem in Vietnam.- Act as the central contact point, center of excellence, and knowledge hub for HNW insurance in the company.- Devise strategy and ensure smooth implementation to scale up HNW segment to become a material profit driver, and key differentiation for AIAVN- Expand the ecosystem to EHNW/Affluent segment to further expand the reach & depth of AIA’s offering to wider customer base.

Roles and Responsibilities:Develop a core HNW team, and manage cross-functional teams within AIA Vietnam and external partners to deliver key partnership outcomes, including:

HNW strategy and implementation roadmap (20%):

  • Lead data analysis to identify pain points and generate insights, conduct root-cause analysis exercises to devise strategy and draw out implementation roadmap
  • Mobilize the organization for strategy execution
  • Drive Strategic Change aligned to Business Priorities

End-to-end customer journey for HNW customer (40%):

  • Review holistically customer journey for HNW customers.
  • Create a roadmap to customize journey for HNW customer.
  • Work with internal & external stakeholders to implement HNW customer journey.

HNW propositions & offering (30%):

  • Create & implement a differentiated propositions & add-on services for HNW customers
  • Work with bank partners to understand and curate our offerings to Private Banking customers

Business Development (10%):

  • Explore other partnerships to expand our distribution and/or develop new propositions/offering to HNW customers
  • Expand offering to EHNW or Affluent segment to optimize investment and generate additional business volume

Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives.

You must provide all requested information, including Personal Data, to be considered for this career opportunity. Failure to provide such information may influence the processing and outcome of your application. You are responsible for ensuring that the information you submit is accurate and up-to-date.

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AIA Group Limited, often known as AIA, is a Hong Kong–based multinational insurance and finance corporation. It is the largest publicly traded life insurance group in the Asia-Pacific region.
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