About FWD Group

FWD Group is a pan-Asian life and health insurance business with more than 12 million customers across 10 markets, including some of the fastest-growing insurance markets in the world. The company was established in 2013 and is focused on changing the way people feel about insurance. FWD’s customer-led and digitally enabled approach aims to deliver innovative propositions, easy-to-understand products and a simpler insurance experience.

For more information, please visit www.fwd.com

Job Purpose

Full accountability to lead the SCB – Wealth/ Branch/ SME/ Direct Sales insurance distribution strategy and initiatives to achieve the Business Plan KPIs including APE, VNB, Manpower, Active Ratio, Case Size and FWD insurance penetration in SCB. This senior role represents FWD Thailand & Bancassurance in engaging and dealing with the Management Team from SCB to develop solid distribution strategies and is responsible for the field implementation of these importance distribution initiatives.

Key Responsibilities

• Full accountability to develop key strategic distribution initiatives to deliver all business plan KPI – APE, VNB, Manpower, Active Ratio and Case size and rate

• Develop strategies to increase insurance penetration across SCB from Wealth/ Branch/ SME/ Direct Sales and help Head of Sales with the roll out of these strategies to the field

• Analyze sales trends and momentum to recommend and develop sales tactical campaigns to drive maximum Insurance sales across Wealth/ Branch/ SME/ Direct Sales of SCB

• Represent Bancassurance to engage with SCB senior executives to chair strategic development meetings to formulate and execute distribution strategies with effective field execution plan whilst aligning with company directions

• Lead the full project development and implementation of the FWD flagship digital program “FWD Affiliate to SCB”

• Lead the channel’s support function initiatives and discussions including Underwriting, Operations, IT, Distribution Strategy Support to help improve turnaround times, policy issuance, create synergy and enhance efficiency and effectiveness