Acquire and deepen relationships with NTB/NTS PB Client to identify business opportunities related to own core business products or refer to supporting channels. Commit to maintain customer satisfaction in service delivery while simultaneously managing risks to the bank. Ensure that robust sales processes and stringent service standards that follow local regulatory requirements are met.
RESPONSIBILITIES • In consultation with the BM/STM, draw up monthly plans for achieving new business and customer acquisition goals committed. • To foster and deepen client relationship by providing regular market information updates and trend analysis on global markets, follow up with calls / visits to assist them in their investment decisions. • To plan, target and cross-sell integrated business financial services to Priority clients. • Engage prospective Priority clients via phone calls, networking at events, referrals, in-branch activities, or other bank-approved methods of client sourcing.
Strategy In/outbound ETB advice & sales • To proactively acquire portfolio AUM of Priority Clients besides Personal clients. • Engaging & deepening Affluent & hidden Affluent in advisory conversations with analytics support and collaboration with Wealth Specialists. • Keeping regular schedule of appointments to ensure sales activities are consistent. • Prepare and educate clients to interacting via online, Client Centre • Actively acquire and activate new Affluent/potential Affluent clients referred from ETB clients directly to Relationship Manager, Priority Banking.
Business • To achieve agreed revenue and sales targets. • Agreed service standards to customers. • 100% Operation control under operation risks guidelines and sales compliance. • To cascade and display SCB values. • No overdue Control Sample Testing (CST). • Maintaining robust controls and monitoring actions
Processes SALES / PRODUCTIVITY MANAGEMENT
Acquiring on referrals
CUSTOMER EXPERIENCE
People & Talent Skill requirements Product broadening • Enhanced multi-product Priority knowledge • Market and competition knowledge • Possess all relevant investment & insurance certifications and licensing
Client engagement • Presentation and soft skills tailored to engaging Affluent Clients • Internal stakeholder engagement skills • Closing deals • Ability to drive and manage client interaction • Client training on digital solutions
Journey completion • Discipline and good time management to handle a client portfolio • Ability to solve problems and close issues without handing over • Strong analytical ability • Understanding of Priority CDD principles • ABM rules / Bank Negara FEA regulations • Branch Operations Manual (WEBOM) /MIC/ group circulars/bank policy and tariff of charges
Risk Management • Ensure compliance with Group Policy and Standards, local laws and regulations, controls and procedures of the Bank and regulatory requirements pertaining to Money Laundering and CDD. • Participate in and/or support the Bank's effort in combating money-laundering activities. • Exercise due care and diligence on matters related to Money Laundering and CDD in the day to day operations, which include account opening and reviews, transaction monitoring, reporting suspicions, customer communication, implementing new requirements, updating and revising operating procedures, acquire relevant knowledge and training, provide support to superior and subordinates.
Governance Compliance and Money Laundering responsibilities:
Regulatory & Business Conduct • Display exemplary conduct and live by the Group’s Values and Code of Conduct. • Take personal responsibility for embedding the highest standards of ethics, including regulatory and business conduct, across Standard Chartered Bank. This includes understanding and ensuring compliance with, in letter and spirit, all applicable laws, regulations, guidelines and the Group Code of Conduct. • Lead the [country / business unit / function/[team] to achieve the outcomes set out in the Bank’s Conduct Principles: [Fair Outcomes for Clients; Effective Financial Markets; Financial Crime Compliance; The Right Environment.] * • Effectively and collaboratively identify, escalate, mitigate and resolve risk, conduct and compliance matters.
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